After the launch of Facebook Home for select Android phones last week, Facebook recently updated its iOS app (version 6.0) to provide some new features to iPhone users. The two new features with the update are Chat Heads and revamped News Feed. Facebook Home was Facebook’s major foray into the mobile experience. With the launch of Facebook Home, Android users would be immersed in a complete Facebook experience every time they used their phones. Unfortunately, for iPhone users, Facebook Home was never launched for iOS. However, with Facebook’s latest iOS update, we can see some features from Facebook Home seeping… (continue reading)

As a full service Internet marketing company, Fusionfarm takes a holistic approach to online marketing for small and medium-sized businesses (SMB’s). Our team of dedicated professionals specializes in digital marketing services. We keep current on the latest trends and technology and use the most efficient online marketing tools to accomplish advertising and marketing goals for our clients. Combined with a team of award-winning designers and digital marketing professionals, Fusionfarm is able to plan and execute a marketing strategy that is customized for each business’ goals and budget. Simply put: Fusionfarm delivers results!   Online Marketing Plans For an online marketing… (continue reading)

Facebook’s resident analytics tool is pretty robust. It provides us with great data to understand how your online community is growing, what types of contents are popular, the best time of the day to post and many other insights that can help you craft your content better. However, for people who aren’t familiar with social media engagement metrics, looking at Facebook’s charts can be a bit overwhelming. To help out those of you who are just jumping into the world of social media engagement metrics, here’s a basic guide on Facebook insights to get you started. Getting access to your… (continue reading)

Facebook announced plans to overhaul the look and feel of the news feed.  Mark Zuckerberg, co-founder and CEO of Facebook said “The news feed is one of the most important things we’ve built.” It’s changed the way we consume information and how we connect with people, brands & organizations. Zuckerberg continued, “How we’re all sharing is changing and the news feed needs to evolve with those changes. This is the evolving face of news feed.” (http://mashable.com/2013/03/07/new-facebook-news-feed/) Here are the The Three Upgrades: Better Visuals : Bigger is better when it comes to photos. The newsfeed will emphasize visual content such… (continue reading)

Today, Facebook rolled out a new tool called Graph Search. My immediate reaction is that it will provide users with a limited search tool within Facebook that cannot possibly compete with Google and its 70 percent market share in search. However, after reading more about it, I think the feature has some real potential. Read on to find out how the feature works and why I believe it has a chance to compete with Google. What is Graph Search? In the simplest terms, Facebook’s Graph Search allows users to search within Facebook for photos, places and locations. For example, if… (continue reading)

There are articles-a-plenty out there about Facebook. “Falling stock value”, “privacy issues”, “they’re invading our brains”, oh – and – “why your business needs to be on Facebook.”  As “the Facebook” nears a truly monumental level – one billion users (yes, billion with a “B”) – Facebook is very much a part of our culture now. Even in Eastern Iowa a simple search for the ad reach in the area will pull up over 200,000 Facebook users. So here’s a question: If there are nearly one billion people on Facebook (hundreds of thousands in Eastern Iowa) and they’re spending at least… (continue reading)